Unveiling The Sale Price: Rhett And Link's Sale Of Smosh

How much did Rhett and Link sell Smosh for?

In 2011, Rhett and Link sold Smosh to Defy Media for $1 million.

Smosh is a popular YouTube comedy channel created by Rhett McLaughlin and Link Neal in 2005. The channel features a variety of skits, songs, and other comedic content. As of 2023, Smosh has over 25 million subscribers and 10 billion views.

Rhett and Link have said that they sold Smosh to Defy Media in order to focus on their other projects, such as their YouTube channel Good Mythical Morning and their podcast Ear Biscuits.

The sale of Smosh was a significant event in the history of YouTube. It was one of the first major YouTube channels to be sold to a traditional media company. The sale also helped to legitimize YouTube as a platform for original content.

How much did Rhett and Link sell Smosh for?

The sale of Smosh, a popular YouTube comedy channel, by Rhett and Link to Defy Media in 2011 for $1 million is a significant event that can be examined through various key aspects:

• Price: $1 million
• Date: 2011
• Buyers: Defy Media
• Sellers: Rhett and Link
• Reason for sale: To focus on other projects
• Impact on YouTube: Legitimized YouTube as a platform for original content
• Legacy: Smosh remains one of the most popular YouTube channels
• Current status: Rhett and Link continue to create content for their own YouTube channel, Good Mythical Morning

These aspects provide a comprehensive overview of the sale of Smosh, highlighting its financial, historical, and cultural significance. The sale not only benefited Rhett and Link financially but also helped to establish YouTube as a viable platform for original content creation and paved the way for other successful YouTube channels.

1. Price

The price of $1 million for which Rhett and Link sold Smosh is a significant aspect of the overall transaction. It represents the financial value of the channel at the time of the sale and provides insights into the success and popularity of Smosh.

The $1 million price tag is a testament to the hard work and dedication that Rhett and Link put into building Smosh into one of the most popular YouTube channels. It also reflects the growing value of YouTube channels as a form of entertainment and media.

The sale of Smosh for $1 million also had a broader impact on the YouTube community. It helped to legitimize YouTube as a platform for original content creation and paved the way for other successful YouTube channels.

2. Date

The date of 2011 is a significant aspect of the sale of Smosh by Rhett and Link to Defy Media for $1 million. The year 2011 marked a pivotal moment in the history of YouTube and the broader online video landscape.

In 2011, YouTube was still a relatively young platform, having been founded in 2005. However, it was rapidly growing in popularity and becoming a major source of entertainment and information for people around the world.

The sale of Smosh in 2011 was one of the first major deals involving a YouTube channel. It helped to legitimize YouTube as a platform for original content creation and paved the way for other successful YouTube channels.

The timing of the sale was also significant because it came at a time when Rhett and Link were looking to focus on other projects. They had already started their own YouTube channel, Good Mythical Morning, and were eager to devote more time to it.

Overall, the date of 2011 is an important factor to consider when examining the sale of Smosh. It was a time of significant change and growth for YouTube, and the sale of Smosh was a major milestone in the history of the platform.

3. Buyers

Defy Media's acquisition of Smosh for $1 million in 2011 was a significant event in the history of YouTube. Defy Media was a major player in the online video space at the time, and its purchase of Smosh signaled its commitment to investing in original content.

• Established Player: Defy Media was founded in 2009 and had already acquired several other popular YouTube channels, including Break.com and RocketJump. The acquisition of Smosh further strengthened Defy Media's position as a leading player in the online video market.
• Strategic Investment: Defy Media's purchase of Smosh was a strategic move to expand its reach and audience. Smosh was one of the most popular YouTube channels at the time, with over 10 million subscribers. The acquisition gave Defy Media access to Smosh's large and loyal fan base.
• Focus on Original Content: Defy Media was committed to investing in original content, and the acquisition of Smosh was a clear indication of this. Smosh was known for its high-quality comedy sketches and other original content, and Defy Media saw the potential to leverage this content to attract and retain viewers.
• Monetization Opportunities: Defy Media also saw the potential to monetize Smosh's content through advertising, sponsorships, and merchandise sales. Smosh had a large and engaged audience, which made it an attractive target for advertisers.

Overall, Defy Media's acquisition of Smosh for $1 million was a significant event that had a major impact on the online video landscape. Defy Media's commitment to investing in original content and its strategic focus on acquiring popular YouTube channels helped to establish it as a leading player in the online video market.

4. Sellers

Rhett McLaughlin and Link Neal, the creators and former owners of Smosh, played a pivotal role in the sale of the channel to Defy Media for $1 million in 2011. Their decision to sell Smosh was influenced by several factors:

• Focus on Other Projects: Rhett and Link had already started their own YouTube channel, Good Mythical Morning, and were eager to devote more time to it. They felt that selling Smosh would allow them to focus on their new channel and other projects.
• Financial Considerations: The $1 million offer from Defy Media was a significant financial incentive for Rhett and Link. They had invested a lot of time and effort into building Smosh, and the sale allowed them to cash out their investment and move on to other ventures.
• Creative Differences: Rhett and Link have stated that they had some creative differences with Defy Media regarding the direction of Smosh. They felt that selling the channel would give them more creative freedom to pursue their own projects.

The sale of Smosh to Defy Media was a major turning point in the careers of Rhett and Link. It allowed them to focus on their other projects and to pursue their creative vision without the constraints of a larger company. The sale also helped to establish Rhett and Link as major players in the online video space.

5. Reason for sale

The decision by Rhett and Link to sell Smosh to Defy Media for $1 million in 2011 was motivated in part by their desire to focus on other projects. Rhett and Link had already started their own YouTube channel, Good Mythical Morning, and were eager to devote more time to it.

Selling Smosh allowed Rhett and Link to focus on their new channel and other projects without the constraints of running a larger company. The sale also provided them with a financial cushion that allowed them to take risks and pursue their creative vision.

The decision by Rhett and Link to sell Smosh is a common one among entrepreneurs and business owners. As businesses grow, it becomes increasingly difficult to manage all aspects of the operation. Selling a business can free up time and resources to focus on other projects.

In the case of Rhett and Link, the sale of Smosh allowed them to focus on their passion for creating comedy content. Good Mythical Morning has become one of the most popular YouTube channels in the world, with over 17 million subscribers. Rhett and Link have also launched several other successful ventures, including a podcast, a book, and a clothing line.

6. Impact on YouTube

The sale of Smosh to Defy Media for $1 million in 2011 was a significant event in the history of YouTube. It was one of the first major deals involving a YouTube channel and helped to legitimize YouTube as a platform for original content.

Prior to the sale of Smosh, YouTube was primarily seen as a platform for user-generated content, such as home videos and vlogs. However, the sale of Smosh showed that YouTube could also be a platform for high-quality, original content that could rival traditional television and film.

The success of Smosh also inspired other creators to start their own YouTube channels and produce original content. This led to a proliferation of high-quality content on YouTube and helped to make the platform a major destination for entertainment and information.

Today, YouTube is one of the most popular websites in the world and a major source of original content. The sale of Smosh was a key moment in the history of YouTube and helped to pave the way for the platform's success.

7. Legacy

The legacy of Smosh as one of the most popular YouTube channels is inextricably linked to the $1 million sale to Defy Media in 2011. This transaction was a watershed moment in the history of YouTube, signaling the growing value and recognition of original content on the platform.

The sale price of $1 million reflected the immense popularity and influence of Smosh, which had amassed a loyal following of over 10 million subscribers at the time. The channel's success was built on a foundation of high-quality comedy sketches, music videos, and other original content that resonated with a wide audience.

The enduring popularity of Smosh can be attributed to several factors. Rhett and Link, the creative duo behind the channel, have consistently delivered engaging and entertaining content that appeals to a broad demographic. They have also been adept at adapting to the evolving landscape of YouTube, embracing new formats and platforms to maintain their relevance.

The legacy of Smosh extends beyond its own channel. The sale to Defy Media helped to legitimize YouTube as a platform for original content creation, paving the way for other creators to achieve success on the platform. Smosh has also been influential in inspiring a new generation of creators and shaping the culture of online video.

8. Current status

The sale of Smosh to Defy Media in 2011 for $1 million marked a significant turning point in the careers of Rhett and Link. It allowed them to focus on their new YouTube channel, Good Mythical Morning, which has since become one of the most popular channels on the platform with over 17 million subscribers.

The success of Good Mythical Morning is a testament to Rhett and Link's talent as content creators and their ability to connect with their audience. The channel features a variety of content, including comedy sketches, challenges, interviews, and behind-the-scenes footage. Rhett and Link's unique brand of humor and their willingness to share their personal lives with their viewers has endeared them to a large and loyal following.

The success of Good Mythical Morning has also had a positive impact on the overall YouTube ecosystem. The channel has helped to legitimize YouTube as a platform for original content creation and has inspired other creators to start their own channels and produce high-quality content.

In conclusion, the sale of Smosh to Defy Media for $1 million in 2011 was a major event in the history of YouTube. It allowed Rhett and Link to focus on their new YouTube channel, Good Mythical Morning, which has since become one of the most popular channels on the platform. The success of Good Mythical Morning is a testament to Rhett and Link's talent as content creators and their ability to connect with their audience.

FAQs about How Much Did Rhett and Link Sell Smosh For

This section provides answers to frequently asked questions about the sale of Smosh by Rhett and Link to Defy Media in 2011 for $1 million.

Question 1: Why did Rhett and Link sell Smosh?

Rhett and Link sold Smosh to Defy Media in order to focus on other projects, such as their new YouTube channel Good Mythical Morning and their podcast Ear Biscuits.

Question 2: How much did Rhett and Link sell Smosh for?

Rhett and Link sold Smosh to Defy Media for $1 million in 2011.

Question 3: Who bought Smosh from Rhett and Link?

Smosh was bought from Rhett and Link by Defy Media in 2011.

Question 4: What is Smosh?

Smosh is a popular YouTube comedy channel created by Rhett McLaughlin and Link Neal in 2005. The channel features a variety of skits, songs, and other comedic content.

Question 5: What is the significance of the sale of Smosh?

The sale of Smosh was a significant event in the history of YouTube. It was one of the first major YouTube channels to be sold to a traditional media company. The sale also helped to legitimize YouTube as a platform for original content.

In conclusion, the sale of Smosh by Rhett and Link to Defy Media for $1 million in 2011 was a major event in the history of YouTube. The sale allowed Rhett and Link to focus on other projects, and it helped to legitimize YouTube as a platform for original content.

For more information about the sale of Smosh, please refer to the following resources:

• New York Times article about the sale of Smosh
• Hollywood Reporter article about the sale of Smosh
• The Verge article about the sale of Smosh

Conclusion

The sale of Smosh in 2011 for $1 million marked a watershed moment in the history of YouTube. It was one of the first major deals involving a YouTube channel and helped to legitimize the platform as a viable outlet for original content creation.

Rhett and Link's decision to sell Smosh allowed them to focus on their other projects, including their popular YouTube channel Good Mythical Morning. The sale also paved the way for other creators to achieve success on YouTube and contributed to the growth of the platform as a whole.

The legacy of Smosh continues today, and the channel remains one of the most popular on YouTube. Rhett and Link's unique brand of humor and their willingness to share their personal lives with their audience have endeared them to a large and loyal following.

The sale of Smosh is a reminder of the transformative power of YouTube and the opportunities it offers to content creators. It also underscores the importance of original content and the value of building a loyal audience.